Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships - Peter Cheverton - Books - Kogan Page Ltd - 9780749454852 - November 3, 2009
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Peter Cheverton
Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships

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Turn your business into a "value machine" where sales and marketing functions are aligned to work with key customers and create real value for both the customer and the business.

240 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 3, 2009
ISBN13 9780749454852
Publishers Kogan Page Ltd
Pages 240
Dimensions 167 × 240 × 23 mm   ·   580 g
Language English  

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