A Handbook of Persuasive Tactics: A Practical Language Guide - Joan Mulholland - Books - Taylor & Francis Ltd - 9781138868274 - April 27, 2015
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Joan Mulholland
A Handbook of Persuasive Tactics: A Practical Language Guide 1st edition

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Presents 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields. The text includes such tactics as analogy, argument presentation, humour and metaphor, and should appeal to anyone interested in persuasion.

432 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 27, 2015
ISBN13 9781138868274
Publishers Taylor & Francis Ltd
Pages 432
Dimensions 157 × 235 × 31 mm   ·   644 g
Language English  

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