Customer Experience Management: Enhancing Experience and Value through Service Management - Jay Kandampully - Books - Kendall/Hunt Publishing Co ,U.S. - 9781465241078 - July 17, 2014
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Jay Kandampully
Customer Experience Management: Enhancing Experience and Value through Service Management New edition

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Although a nascent field of research, customer experience management has become an important research and management topic in today's interconnected world. This book highlights how service management can be most effectively used to create positive customer experiences in all industry sectors.

420 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 17, 2014
ISBN13 9781465241078
Publishers Kendall/Hunt Publishing Co ,U.S.
Pages 420
Dimensions 192 × 236 × 25 mm   ·   689 g
Language English  

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