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Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research - Advances in Culture, Tourism and Hospitality Research Arch G Woodside
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Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research - Advances in Culture, Tourism and Hospitality Research
Arch G Woodside
Examines how research tools affect theory advances in culture and tourism research. This title includes papers that focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior.
324 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 21, 2009 |
| ISBN13 | 9781849506038 |
| Publishers | Emerald Publishing Limited |
| Pages | 324 |
| Dimensions | 160 × 237 × 29 mm · 630 g |
| Language | English |
| Editor | Megehee, Carol M. |
| Editor | Ogle, Alfred |
| Editor | Woodside, Arch G. |
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